SEO & Content
My strategies are centered around optimizing content and messaging on the channels your preferred customer is on. Our services can be customized to match your marketing journey and capabilities.
Search engine optimization
Content is best!
Content is still the primary pathway to a search engine’s ♥ Be the expert on topics related to your product, service, and industry, but also create content on other topics related to your products, services, and industry. Content creation should be worked into daily practices of recording, writing, thinking, talking about it, and prioritizing it. The best way to give your potential customers an experience of what it would be like to use your product or service is to show them. Through standard information and case studies, testimonies, yes, everything! My top 3 strategies for highly competitive industries are content strategies:
- Content Creation Cycle
- Content Optimization Strategy
- Content-Keyword Strategy
Content Creation Cycle
“An SEO strategy I developed to capture case studies and convert content into multiple versions of publish-ready communications per digital channel. “
Content Optimization Strategy
“Creating content creation opportunities successfully, strategies for diversifying styles per medium, channel, efforts, moments in time, and preplanning for remarketing efforts. How to make meaningful relationships and impactful memories, share-worthy moments, and invoke feelings through your content and messaging.”
Content-Keyword Strategy
“Analyzing keywords and phrases per product, category, service, and industry and applying strategies based on current events and opportunities.”